person analyzing business charts on laptop
Asset Custody Reimagined

Your Assets, Professionally Held.

Stop managing assets in-house. KeepAssetsUrz takes custody — and partial ownership — so we're fully aligned with your growth.

£0 upfrontNo retainers. We earn when you do.
100% alignedOwnership stake means skin in the game.
3 asset classesEquity, financial instruments, physical.
Partner-firstLong-term relationships, not transactions.

Why KeepAssetsUrz?

$0K+

Avg. enterprise asset mgmt cost we replace

0%

Axonius market share in adjacent asset intelligence (fragmentation = opportunity)

0×

Faster asset onboarding vs. traditional custodians

0

Upfront fees. Ever.

Legally Structured Custody

Every asset transfer is documented with clear ownership frameworks — who holds what, when, and how.

Performance-Aligned Pricing

Our stake in your assets means we’re incentivized to grow them. No retainer. No flat fees.

Long-Term Partnerships

We don’t close deals — we open partnerships. Every client relationship is built to last.

How It Works

  1. 1

    Transfer Your Assets

    Register your holdings — equity positions, financial instruments, or physical assets — under KeepAssetsUrz's custodial structure. Clean, documented, legally sound.

  2. 2

    We Take Custody

    Our team handles ongoing custody, compliance tracking, and asset stewardship. You get a dedicated partner, not a software dashboard.

  3. 3

    We Share in the Upside

    Instead of retainer fees, we take a percentage of the assets held and a partial ownership stake. If your assets grow, we grow. Fully aligned.

Four business professionals collaborating in a modern office space.
Equity PositionsFinancial InstrumentsPhysical Holdings

The Better Way to Hold Assets

Traditional custodians charge regardless of performance. We don't.

FeatureTraditional CustodiansKeepAssetsUrz
Pricing model
Flat retainer / fixed fees
% of assets held (no upfront)
Alignment
Paid regardless of performance
Ownership stake = full alignment
Minimum AUM
$1M+ institutional minimums
SME & growth-stage friendly
Setup complexity
Weeks of compliance overhead
Streamlined onboarding
Relationship type
Vendor transaction
Long-term co-owner partnership
Mid-market focus
Rarely
Always

Ready to stop paying flat fees?

Get in Touch

Simple, Aligned Pricing

No retainers. No hidden fees. We earn when your assets grow.

Starter

Custom

based on asset value

For startups and early-stage companies holding their first assets.

  • Up to £500K in assets under custody
  • Equity & financial instrument support
  • Dedicated relationship manager
  • Quarterly reporting + performance review
  • No upfront fees — ever
Talk to Us

Enterprise

Custom

based on asset portfolio

For larger businesses or investment firms with complex portfolios.

  • Unlimited assets under custody
  • All asset classes including alternatives
  • Dedicated advisory team
  • Weekly reporting + board-ready materials
  • Full co-ownership partnership structure
Contact Sales

Ready to Stop Managing Assets Alone?

Join forward-thinking businesses that have handed custody to a partner with skin in the game. One conversation is all it takes.

Get in Touch

hello@keepassetsurz.leapd.ai

Built with Leapd